Apple TV is expanding its sports coverage by making Major League Soccer (MLS) games available to all subscribers without requiring an additional “Season Pass” starting in 2026. This change, reported by The New York Times, marks a shift in how Apple delivers live sports content.
What’s Changing?
Currently, MLS fans who want full access to games must pay an extra $15 per month or $99 per season for the MLS Season Pass. This model will be discontinued after the 2025 season.
From 2026 onward, all MLS matches – including regular season, playoffs, Leagues Cup, All-Star Game, and other competitions – will be included with a standard Apple TV subscription. No blackouts will apply, providing global access to every game.
Why Does This Matter?
This move signals a broader strategy by Apple to use sports content as a core driver for Apple TV+ subscriptions. The company has been aggressively expanding its sports portfolio.
“We have a partner that is willing to make changes with us to better serve the consumer,” MLS Deputy Commissioner Gary Stevenson said.
The elimination of the Season Pass fee is designed to make MLS content more accessible to a wider audience, potentially driving subscriber growth for Apple TV+. This strategy has parallels to Apple’s recent deals with Formula 1 (starting in 2026) and Major League Baseball, where select games are also included in standard subscriptions.
What’s Next?
The change is not immediate, with the MLS Season Pass continuing through 2025. Apple has not yet commented on the report. However, if confirmed, this restructuring could set a precedent for how Apple bundles live sports into its broader streaming service. The company’s willingness to adapt to consumer needs – and compete with other streaming giants – suggests that more changes in sports content delivery are likely.
